051- How To Grow Sales Through Strategic Partnerships and Affiliate Programs – Cindy Eagar
Cindy turned strategic partnerships into one of Infusionsoft’s most effective and profitable lead sources for acquiring new customers, and now she’s trying to share that strategy with business owners everywhere.
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Interview Highlights:
[10:28] Learn The Core Foundation For Success In Partner Programs [18:48] How To Move Into The World Of Entrepreneurship When You Know It’s Your Calling [21:24] Models Beyond SASS That Are Ripe For Partner Programs [25:10] How Marketing Agencies Can Be More Intentional About Referrals [30:06] How To Avoid Bad Ideas In Developing Partnership Programs [34:32] Learn What Question You Should Be Asking In Order To Develop A Partnership ProgramMore About Cindy Eagar:
Cindy Eagar, founder of Partner Up, got her start in Partner Programs in 2010 when she started Infusionsoft’s Referral Partner and Certified Partner Programs. She continued to lead the strategy, the execution, and the team for the following 4 years. During that time, Partner Programs became one of Infusionsoft’s most effective and profitable lead sources for acquiring new customers and also proved to be an effective way to increase customer lifetime value. Today, Partners are Infusionsoft’s primary growth strategy.
Cindy founded Partner Up in 2018 to help businesses launch and grow Partner Programs as a way to grow their customer base quickly and profitably.
Learn More at PartnerUpToGrow.com!
This Free PDF Checklist Will Teach You…
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